Here is a recap of what happened in the search forums today…
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Google Preferred Sources Now Global & Adds Spotlighting Subscriptions
Google announced that Preferred Sources is now rolling out globally, after launching just in the US and India in August, following its beta period in June. Plus, Google announced Spotlighting subscriptions are coming to Gemini, AI Mode, and AI Overviews.
Google Search Ranking Algorithm Volatility – July 18th
We may be seeing the start of a Google Search ranking algorithm update, as I am starting to see volatility spiking in the Google Search results and a spike in chatter within the SEO community. I know we are expecting the next core update to touch down in the coming weeks, so maybe Google is testing/evaluating something now?
Google Paying ~100 Publishers 0.1% Of Ad Revenue In AI Contribution Pilot
As you know, Google has a small pilot named the AI contribution pilot, where they are paying some publishers for using their content in AI features like AI Overviews, AI Mode and Gemini. Well, according to The Information, it is about 100 publishers and those publishers are getting about “one-tenth of 1% of their advertising revenue.”
