OpenAI announced big news that its ChatGPT Search service is now open and no longer requires a login or an account. It comes the same day that Google expanded access to Gemini 2.0 to all users and where Microsoft said …
SEMrush
SEO for Publishers: How to Maximize Content Visibility
SEO for publishers is the process of improving an online publication to gain visibility in search engines.…
SEMrush
International SEO: Best Practices for Global Online Success
International SEO is the process of optimizing your website to rank across multiple countries and languages.…
SEMrush
How to Set Up GA4: A Complete Step-by-Step Guide (2025)
Learn how to set up GA4 in five steps. And three different methods for installing it on your website.…
SEMrush
How to Increase Blog Traffic: 9 Actionable Tips
Discover actionable ways to drive more traffic to your blog and establish a strong online presence.…
Brian Dean - Backlinko
DeepSeek AI Usage Stats
Founded in 2023, DeepSeek is a Chinese AI startup known for its new chatbot beating many existing models and rivaling dominance of ChatGPT.
Since the public release of DeepSeek-R1 on January 20, the startup attracted worldwide attention thanks to …
Brian Dean - Backlinko
Top 5 YouTube Keyword Tools (Field-Tested For Growth)
The difference between getting discovered on YouTube search and being invisible?
Strategic keyword research.
By optimizing videos with the right terms, you can dramatically increase your organic traffic.
Take YouTuber Caren Magill’s ADHD coaching channel, for example.
With 4.95M lifetime …
Brian Dean - Backlinko
How to Do a Website Audit in 5 Steps (+ Checklist)
A website audit helps you find what’s holding your site back. It highlights technical issues that affect your rankings and UX problems that hurt conversions.
In this guide, I’ll walk you through five essential steps to maximize your site’s performance.…
SE Roundtable
Daily Search Forum Recap: February 5, 2025
Here is a recap of what happened in the search forums today……
SE Roundtable
Microsoft Advertising Lists Performance Max & Feature Updates
Microsoft published its new Microsoft Advertising features that it released over the past month. This goes across Performance Max tools, reporting, new values, targeting, and more.…
SE Roundtable
Google Search Ranking Volatility Hits February 4th & 5th
I am seeing a lot of renewed chatter within the SEO industry of a possible unconfirmed Google search ranking update touching down in the past 24-hours or so. The weird thing is that the tools are not really showing much …
SEMrush
How to Build a Landing Page in 6 Easy Steps
Creating high-converting landing pages can be simpler than you think—boost your ROI with these actionable tips.…
SE Roundtable
Report: Google AI Overviews Are Killing Click Through Rates
The folks at Seer put together a study looking at how the click-through rates of the Google organic and paid search results are impacted by having AI Overviews on the page. And the short answer is, AI Overviews seem to …
SE Roundtable
Alphabet Google Ad Revenue Up 10% Again, Hitting $72.5 Billion
Google / Alphabet reported its Q4 2024 earnings last night, where its ad revenue hit $72.46 billion, up 10.6% from last year’s quarter of $65.52 billion. Google’s revenue was up 12% with $96.47 billion and its profit was up 30.7% …
SE Roundtable
Google AI Overviews With Detailed Comparison Mode
Google AI Overviews are now able to show super detailed comparison within Google Search. If you search for two very specific models, Google may give you a ton of details directly in the AI Overview.…
SEMrush
Featured Snippets: What They Are & How to Earn Them
Featured snippets are boxes at the top of search results that give quick, concise answers to search queries.…
SEMrush
The Complete Guide to Mobile SEO: 8 Tips & Best Practices
Mobile SEO is the process of optimizing your site so it ranks higher in search results on mobile devices.…
