Learn how to spot rising queries, validate them with Semrush, and turn Google Trends spikes into results.…
Month:
What Are Breadcrumbs? SEO Implications & Best Practices
Breadcrumbs are a trail of text links showing users the path to the page they’re currently on.…
What Are AI Citations & How Do I Get Them?
In digital marketing, AI citations are references to specific sources used by AI systems like ChatGPT.…
Daily Search Forum Recap: July 29, 2025
Here is a recap of what happened in the search forums today……
Google Hotel Local Pack Tests Website Link On Mobile
A bit over a year ago, we saw Google testing a website link in the hotel local pack on desktop search. Now it seems Google is also testing it on mobile search, unless it was like that then and we …
AI Generated Google Business Profiles Menus
Google seems to be testing using AI to summarize the menus for local restaurants within Google Search and Google Maps. I believe it still shows the real menu but will add above and between it, AI summaries of those menu …
Google AI Mode Expands To The UK
Google has now expanded AI Mode to UK users after bringing it to India last month and the US fully the month prior to that. Google said, “Starting to roll out in the UK today, you’ll see it appear as …
Google Search: Help Me Shop In AI Mode
Google is testing a button to drive more people into AI Mode for shopping help. The button is labeled “Help me shop in AI Mode.” When you click on it, it takes you into AI Mode with the AI Mode …
Google Ads Turns Of Personalization, Remarketing & Conversion Tracking
Google is notifying some advertisers that they do not comply with Google’s EU User Consent Policy, i.e. Consent Mode v2 and that as of July 21st and will turn off personalized and non-personalized ads, remarketing and conversion tracking functionality.…
AI Mentions: How to Get LLMs to Mention Your Brand
AI mentions are references to your brand in ChatGPT, Google AI Overviews, etc. Learn why they‘re important.…
7 SEO Certifications Real Learners Recommend
The best SEO certifications come from Semrush, Udemy, Hubspot, Blue Array, CXL, DMI, and Coursera.…
What Is Google Discover? (& How to Appear in It)
Google Discover is a personalized content feed. Optimizing for it can boost your traffic, visibility, and reach.…
Daily Search Forum Recap: July 28, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
We had even stronger Google search ranking volatility over the weekend……
The 9 Best Generative Engine Optimization (GEO) Tools of 2025
Explore these handpicked GEO tools that help you monitor LLM mentions, analyze the competition, and boost your presence in AI search engines.…
Google Search Ranking Volatility Was Heated This Weekend – Reversals?
I know I just reported on the super-heated Google Search ranking volatility week we had, and how the post-core update seems more unstable than during the June 2025 core update. However, we are now seeing even more volatility over the …
Google Local Service Ads Message Leads Now More Expensive?
Google has changed how much it charges for message leads within Google Local Service Ads. Previously, it was 50% of the corresponding phone lead but now, Google said it is “typically priced lower than the corresponding phone lead price, although …
Google Search Swaps Three Dots With Question Mark For About This Site
Google seems to be testing replacing the three vertical dots next to the search results snippets with a question mark icon. Clicking on that triggers the about this site feature.…


