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Google had it Google Search Central Live event in the Asia-Pacific region last week. It was a three day event, as opposed to the normal half day events it has held in the past. In any event. Jason Mun was …

Google seems to be rolling out a new Google local feature for Google Business Profiles that shows if the attributes listed by the business are accurate. Now, Google can show the percentage of users who confirmed the attribute actually exists …

Here is a recap of what happened in the search forums today……

Google launched a new Search Labs experiment it is calling Web Guide. It basically organizes the web search results for you by category. Google wrote, “Web Guide is an AI-organized search results page that experiments with how we find, surface …

Google Ads is adding more detailed data to RSAs, responsive search ads, reporting. Specifically, it now shows click and conversion data per RSA headline. This is instead of it just showing “good” or “bad” labels per headline.…

Google finally launched its virtual clothes try-on feature after launching it several times and then demoing it again at Google I/O. Google also launched price alerts to let users specify an amount that will trigger the alert.…

As we reported earlier this week, Google Search ranking volatility was more heated (and for longer) after the Google June 2025 core update completed than during the core update. Well, that volatility continues and it is not just the tools …

This week we covered the strong search ranking volatility post Google June 2025 core update and it continued through the week, with a spike on Thursday. A Pew Research study on AI Overviews shows clicks significantly drop when AI Overviews …

I am seeing numerous tests now that seem to prove that OpenAI’s ChatGPT search feature is using Google Search’s index or search results page to serve its own search results.…

Google is now also showing AI Overviews for explanations of lyrics. If you do some searches asking about the meanings of some songs, Google may give you an AI Overview with its answer.…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google says normal SEO works to rank in the Google AI Overviews. Google …

Gary Illyes from Google said at the Google Search Live Deep Dive event yesterday that you don’t need to do GEO, LLMO or anything else to show up in Google AI Overviews, you just need to do normal SEO.…

Google announced it will be removing the block control category named “Significant Skin Exposure” from the block controls. That means if you have apps or websites where you want to ensure ads don’t have a lot of skin in the …

Recently, Google said that no AI system is currently using the LLMS.txt file. But maybe some are starting to? OpenAI may be starting to discover and crawl LLMS.txt files on websites. While Google’s Gary Illyes said they won’t be doing …

Google’s John Mueller gave some advice on how to handle show web pages, for when the event or show or performance is complete. How do you handle those old show URLs. He said it is similar to dealing with products …