Microsoft is testing putting link icons in the sitelinks carousel buttons within the Bing search ads from Microsoft Advertising. Normally, you’d just see the carousel of sitelinks below the search snippet but here Microsoft is testing adding a link icon …
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Google Ads AI Max For Search Campaigns Globally Available & More
Google announced a number of updates to Google Ads at Think Retail yesterday, including the global rollout of AI Max for Search campaigns, new Google Merchant Center features, AI updates to Asset Studio, and more.…
Google Search Testing New Local Ad Cards Format
Google seems to be testing a new format for local ads in the search results. These look more like that older card format test we saw a year or so ago. There are these two local cards at the top …
What Are the Most Effective Ways To Track Brand Sentiment in LLM Mentions?
What Are the Most Effective Ways To Track Brand Sentiment in LLM Mentions?…
What tools are effective for real-time trend analysis via LLMs?
What tools are effective for real-time trend analysis via LLMs?…
What are future trends in AI optimization software?
What are future trends in AI optimization software?…
How do you evaluate ROI from AI optimization software?
How do you evaluate ROI from AI optimization software?…
How to leverage AI optimization tools for better content strategies?
How to leverage AI optimization tools for better content strategies?…
How does enterprise AI optimization drive competitive advantage?
How does enterprise AI optimization drive competitive advantage?…
What are advanced competitor intelligence methods powered by AI?
What are advanced competitor intelligence methods powered by AI?…
Daily Search Forum Recap: September 10, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
We are seeing a lot of movement and indexing complaints over the past …
AI Search Strategy: The Seen & Trusted Brand Framework
AI is already reshaping how buyers discover and choose brands.
When someone asks ChatGPT or Google AI Mode about your category, two things happen:
- Brands are mentioned in the answer
- Sources are cited as proof

Most companies get one or …
Bing Tests Ads Text That Expands On Hover
Microsoft is testing expanding the text of the Microsoft Advertising search ads on Bing Search. So when you hover your mouse over an ad in Bing Search, the text expands.…
Google Showing AI Mode In Autocomplete Search Suggestions
Google is now showing AI Mode shortcuts in the autocomplete search suggestions. As you type the main Google Search box, Google may try to jump you to AI Mode with shortcuts.…


