Navah Hopkins, the Microsoft Advertiser Ads Liaison, asked on LinkedIn if you will be adding Microsoft Advertising part of your marketing mix in 2026? The poll had over 200 responses, with most saying it is already included in that mix but 36% saying they will be adding it to the mix.
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We’ve seen at least two variations of Google local and Business Profiles showing related to your search boxes, but this new one looks a bit more tidy than the Q&A carousel and Google Posts carousel version.
Google Personal Intelligence Small App Icons In Responses
Did you know that when Google AI Mode uses Personal Intelligence, Google will add icons of the various connected Google apps used to tailor your message. So you might see a Gmail icon, or Google Photos icon or Search or something else show up as a citation or source near the responses.
Google Local Panel With Show More Action Buttons
Google is testing removing some of the action buttons on local panels, Google Business Profiles, including call and share, and replacing it with a numbered show more button. Clicking on that button opens up those additional action options.


