Google Ads has posted new call and messaging ads terms that advertisers need to agree to in order to use those ad products. Anthony Higman posted about it on X and said, “There are some important new updates here.”
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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We had big Google search ranking volatility over the weekend, likely from the end of the December core update…
Google Tests New Pagination Bar On Mobile
Google is also testing a new pagination bar with page numbers and previous and next icons, instead of the “more search results” button. Bing was recently just testing this too and now I see Google testing it.
Google Email: Incentivized Reviews Require Proper Identification
Last month, we covered how we saw an “Incentivized” label on some product reviews within Google Search. Now, Google is emailing merchants and advertisers notifying them that they must properly tag incentivized reviews for Google.
