Google Ads Campaign Mix Experiments In Beta

We keep trying to understand if Google Search will change, if it will just be AI Overviews or if the change will be more drastic. Well, Google demoed Gemini Research, where Google uses AI to do your research, by curating information across the web to build a document that gives you a detailed researched answer.

Google is also testing this new ad format labeled “People also browsed.” I guess this shows you what other products on Google searchers looked at for a similar query and is now showing you ads that match those browser sessions for those queries.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There are new signs of an unconfirmed Google search ranking update that touched down…