Google announced it is rolling out new experimentation and planning capabilities in Google Ads and AI Max. There are new A/B test capabilities, brand and location parameters options and new Performance Planner predictions.
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Google Search Product Results Contact Store For Price Label
Google Search normally shows product listings with pricing on them, but sometimes it can show “Contact store for price” when it Google does not know the price. I am not sure if I’ve seen this before, and it might not be new, but it did really stand out as unusual. I mean, you’d think Google would swap this product out for a product it has pricing for.
Google Mobile Tests Search Snippet With Blue URL & URL / Site Name Switch
Google is testing a new version of the mobile search results snippets where the URL is now blue, still clickable. Also, a variation where they are switching the placement of the URL and the site name.
Google Promotes AI Mode With Animated Google Doodle
Google is promoting AI Mode with an animated Google Doodle on its home page, in some countries. The Google home page logo, animated and clickable, takes you into a search for AI Mode. It also has a Google-colored gradient to the top of the search results bar today, and Google also has promotional text on its home page for AI Mode.
