John Mueller at Google recently confirmed that Google Image Search and Google Discover don’t yet support the JPEG XL image format. He said this on Bluesky recently, “FWIW if you’re hoping to get images shown in Google Images & as previews in Discover, etc – JPEG-XL is currently not supported.”
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Google Brings Back Local Pack To AI Overviews
Google is once again showing a local pack in the AI Overviews, formerly known as SGE (Search Generative Experience). Google removed the local pack from those AI Overviews back in September 2023 after having a 5 pack during the early months of SGE. Now, I am seeing them return.
Google Merchant Center Updates Multi-Channel Products Rules
Google will update how it handles multi-channel products, products sold both online and locally in the store, to help with managing inventory. Google emailed merchants that this applies to and the changes go into effect this March.
Google Merchant Center Tests Merchant Advisor
Google is testing a new AI assistant in Google Merchant Center named Merchant Advisor. I assume it is similar to Google Ads Advisor and something that Google might announce at Google Marketing Live next week.
