John Mueller of Google said that sometimes doing SEO can cause sites more problems with search and search rankings. Sometimes not doing SEO, might be better, John implies.…
Author: craig
Google Business Profiles Launches Chat With Text & WhatsApp In US
Google Business Profiles started to allow chat through texting and WhatsApp for businesses in international regions. Now, this feature seems to be rolling out to businesses based in the United States.…
Google Tests Expandable Brand Store Panel
Google is testing an expandable brand store knowledge panel. So if you search for a brand like New Balance, Google will show a knowledge panel on the right with products, descriptions and so on but then if you click on …
Google Map Pins On Service Area Businesses – A Bug?
For the past month or so, Google has been showing map pins on Service Area Businesses within Google. Previously, Google did not show pins on businesses without a public address but now they are, in some views.…
Google Clarified Site Reputation Abuse Policy & Manual Actions
Google has updated not just its site reputation abuse policy for clarification purposes, Google also updated the manual actions section for site reputation abuse. Again, these are just clarification changes, and as Google put it, “it include guidance from our …
What Are Rich Snippets? & How to Get Them in 2025
Rich snippets are a type of Google search result that displays additional information like ratings or reviews.…
How Does Organic CTR Affect SEO? (& 5 Ways to Improve it)
Learn proven tactics to improve your organic CTR and drive more traffic from search engines to your site.…
How to Create a Marketing Strategy That Works
Learn how to create a marketing strategy from scratch. Perfect for small business owners and beginners.…
Airbnb SEO: How to Optimize a Listing to Get More Bookings
Appear higher in Airbnb search results by adding amenities to your listing and responding to guests quickly.…
11 Content Marketing Tips to Improve Your Strategy
Finding content gaps and focusing on user needs can help you increase engagement. Here are more tips.…
Internal Links: Ultimate Guide + Strategies
Learn top internal linking strategies and get a free template to optimize your site‘s SEO and user experience.…
10 Benefits of SEO for Your Business
The main benefit of SEO is search engine visibility, which can increase brand awareness and site traffic.…
Cost Per Click: Definition, Why It Matters + How to Measure CPC
CPC is the amount you pay each time a user clicks on your ad. Know its pros and cons plus how to lower it.…
Hreflang Attributes & Tags Explained for Beginners
Learn how to use hreflang attributes to boost your multilingual or multiregional website‘s SEO results.…
How Do Search Engines Work? (Quick Guide for Beginners)
Search engines help users find webpages related to specific search terms (called queries). Understanding how search engines work can help you make your pages more accessible. And ultimately direct more potential customers to your site. This guide explains how search …
Daily Search Forum Recap: January 21, 2025
Here is a recap of what happened in the search forums today……
Bing Adaptive Zoom Setting
Microsoft is testing a new search setting named Adaptive Zoom. I am not exactly sure what it does, I tried to toggle it on and off and see how clicking on results or links or pagination changes but I don’t …
