Understand how brand tracking can help you catch market trends, respond to consumer sentiment, and keep your brand competitive.…
Category: Marketing blogs
Daily Search Forum Recap: October 14, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. A new video from a famous YouTuber talks about why Google is falling …
Why Google Search Is Broken Video Gets Millions Of Views
Arun Maini, a famous YouTuber known for his Mrwhosetheboss channel, posted a scathing video named “Why Google Search is Falling Apart. The video goes through three reasons why Google Search is failing: (1) the results page, (2) SEO, and (3) …
Google Search Tests Replacing Google Logo With Super G Logo
Google is testing swapping out the normal spelled-out Google logo with the Super G (that is what Google calls it) logo at the top of the Google Search results page. I find it weird but I guess it can work?…
Google Ads Adds Gross Profit Optimization Campaign Setting
Google Ads is rolling out a new campaign setting named Gross profit optimization. The gross profit is calculated by Google by applying the gross profit margins you set up in the gross profit optimization goal to the value of each …
Google Search Tests Top Links Title For Sitelinks?
Google is testing showing the term “top links” or “top links from…” in its search results snippets, that seem to give a title to the sitelinks shown under search result snippets. This is shown both on organic free search results …
Microsoft Unshipped 27 Bing Features
Did you know that Bing removed dozens of features? 27 Bing featured were “unshipped” according to the new CEO of Bing, Mustafa Suleyman, said on X. He wrote, “Simplicity is one of the core principles I am focused on. I …
Yoast SEO: A Beginner’s Guide to the WordPress Plugin
Learn how to use the Yoast SEO plugin for WordPress to improve your site’s visibility in search engines.…
11 Local Business Marketing Ideas to Try
These local business marketing tactics can help you attract customers who are nearby.…
How to Reduce Bounce Rate: 12 Tips for Better Site Results
Creating targeted content, improving speed, and enhancing UX are ways to reduce your site‘s bounce rate.…
Google Gemini vs ChatGPT: Which AI Chatbot Is Better?
Google Gemini and ChatGPT can speed up your workflows and make many aspects of your life—both personal and professional—much easier. But which app is better? We ran head-to-head experiments with both AI tools to find out. Read on to find …
Inbound Marketing: Benefits, Strategies, and Examples
Inbound marketing can have an immense impact on how you generate leads. What’s different about inbound marketing? It focuses on attracting customers to your business rather than pushing messages out to them. Mobile vet service, BetterVet, demonstrates the power of …
Daily Search Forum Recap: October 11, 2024
Here is a recap of what happened in the search forums today……
Search News Buzz Video Recap: DOJ May Breakup Google, Ranking Volatility, Quick View Theft, Google Web Creator Event, Google Ads & More Search News
Google may be forced to breakup, the DOJ is leaning towards forcing that and more as a remedy to its monopoly ruling. This morning we are seeing a spike in Google Search ranking volatility. Google is testing quick view, where….…
Google Search Ranking Volatility Rumbling Again October 10th
Can you believe it, it has been over a week since I reported on any Google Search ranking algorithm updates or volatility. Over the past 24-hours or so, the level of chatter have spiked, along with many of the third-party …
Google AI Overviews Not Linking To Sites Hit By Helpful Content Update
Google’s AI Overviews seem to not show citations or link to sites that were hit by the helpful content update (and probably core updates), even when you ask the AI Overview directly about that site and even if that site …
Bing Tests Best List Of Carousel
Microsoft is testing a new Bing Search carousel titled “Best list of X.” It can be the best list of PPC agencies or other queries that Bing wants to show you the best list of.…
