Google’s John Mueller does not want you to lump programmatic SEO with technical SEO. He said they are different things and that while technical SEO “will definitely continue to be a thing,” programmatic SEO is another story.
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Google: Significant Differences With A/B Tests Can Show In Search Results
Google’s John Mueller noted that if your A/B tests are “significantly different” from one and the other, then that “could be visible in search results too.” He also said, “Depending on your setup, what might happen is that one or the other version is used for indexing.”
Google Discover Tests Large Publisher Header Images
Google is testing a larger header image for the Google Discover publisher header images. It looks a lot more magazine-type and style.
Third-Party Google Rank Tracking Struggling Now
Google seems to be successfully blocking enough of the attempts of scrapers from trying to scrape data from its search results page over the past few weeks than it has in a long time. We reported this a few weeks ago, and I am surprised to see that many tools still struggle with Google Search reporting.
