Google Ads has this new feature that lets advertisers calculate your conversion value for new customers. It says, “Select a lower target ROAS to adjust the incremental conversion value used to bid for new customers.”
Related Posts
Google Ads Reporting Segments For Loyalty Program Members
Last month, Google Ads added a new customer retention option named Loyalty program members. Now Google Ads can segment reporting by Loyalty program members.
Daily Search Forum Recap: November 20, 2024
Here is a recap of what happened in the search forums today…
February 2026 Google Webmaster Report
Welcome to the Google Webmaster report, where I sum up all the more important Google organic search topics that occurred over the past month – just in case you (or I) missed it. January was an incredibly volatile month regarding unconfirmed Google search ranking movement. I posted about it several times.


