Google has added a new optional property type to the dataset structured data to document who the funders, if any, are for this data. You can define the person or organization that provides financial support for this dataset with this datatype.
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Guard your most valuable asset against pesky competitors by Adthena
In an ideal world, guarding your most valuable asset, your brand, would be effortless. But take off those rose-tinted glasses, and you wake up to the reality that competitors are posing threats to your brand in search every day of the week. You’ve risen to the top of the search rankings. Hurray! But realize your trademarks and brand equity aren’t protected in search. Booo! Thus, competitors can steal valuable clicks from you, diminish your Return on Ad Spend (ROAS) and threaten future budgets. Does this sound […]
