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SMX Next Day 1 kicks off today with Google VP of Search H.J. Kim
SMX Next kicks off at 11 a.m. ET today, so in about an hour, and we start with an exclusive keynote where I have the honor of interviewing Hyung-Jin Kim, the VP of Google Search. Kim has been with Google for 20 years and he leads the search ranking team. In this keynote, my goal was for you to understand why Google Search works the way it does, to get into the mindset of Google ranking engineers, and also to understand where Google is going in […]
A Step-By-Step Guide To Creating Segments And Audiences In GA4 With Examples via @sejournal, @vahandev
Discover new ways to perform behavioral analysis with the help of Google Analytics 4. Here’s your step by step guide to unlock them. The post A Step-By-Step Guide To Creating Segments And Audiences In GA4 With Examples appeared first on Search Engine Journal.
This day in search marketing history: January 4
Rap Genius returns to Google after link penalty In 2014, 10 days after being penalized for “unnatural links” that it helped create, lyrics site Rap Genius returned to Google’s search results. On Dec. 24, 2013, Google confirmed it was looking into an “affiliate” program Rap Genius created in order to get unnatural links pointing to their website. By the next morning, Google officially penalized Rap Genius for link schemes. Anyone searching Google for [rap genius] would not find rapgenius.com on Page 1. However, there were links […]
