Google’s John Mueller said in one of his #AskGooglebot short video answers that changing your WordPress theme can directly impact your rankings in Google Search. It obviously depends on what is changing with the website when you change the theme, but in general, it can impact your Google rankings.
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Google Reduces Visibility Of Business Edits With Color Changes To Updates
Google has recently changed how it shows what edits or updates were made to a Google Business Profile listing in Google Search and Google Maps. Prior, Google four different types of colored label notifications for edits, now it only has two. It now only shows data replaced by Google in blue and no updates from Google in black or white.
Google: First Party Data Includes Subdomains, ccTLDs and Vanity URLs Owned By The Company
Ginny Marvin, now of Google, said on Twitter that Google considers subdomains, country TLDs and vanity URLs owned by the same company would be considered a first party context. One caveat is that Google has a 5 domain limit per first-party set for vanity URLs.
