Google has just announced that it updated its reports in Search Console to show if an error is invalid or valid in terms of it being an issue for Google to process for indexing and ranking. This is being done to better communicate if an error is causing an issue with appearing in Google Search or not.
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Google: If You Don’t Know If Your Content Expertly Written, Then It Is Not
Google’s John Mueller had another good one-liner the other day. He said, “if you don’t know whether your content is expertly written or not, then it’s definitely not expertly written.”
YouTube has launched a global Target frequency feature
YouTube now has a global Target frequency goal option for video campaigns. The new goal allows advertisers to select a frequency goal (up to four per week), which YouTube will optimize towards. What YouTube says. “Now advertisers can select the frequency target and our systems will optimize towards maximum unique reach at the frequency goal. With our built-in capping, campaigns deliver within a tight distribution range so viewers don’t see the ads too many times. In fact, over 95% of Target frequency campaigns on YouTube successfully […]
