I got to say, I am a bit frustrated with the release of Google passage based ranking. I rant on it for a while and clarify a lot of things around it, including how it seemed like a small update and the scroll to text misinformation…
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Google: Search Rankings Not Controlled By Evil Outsiders
I spotted this interesting statement from Google’s John Mueller on Twitter the other day. He said “In my 15 years at Google, I haven’t run across a site whose ranking is secretly being controlled by outsiders. I couldn’t imagine that being the case.”
Marketers take notice – the creator economy is booming
There are about 50 million people that identify as creators and the opportunities for them to monetize their content and form brand partnerships are endless. Let’s take a look at some of the changes some social media platforms have made in the last 2 months alone. YouTube partners with Shopify to deliver shopping tools for brands, creators Instagram announces payments in chat Instagram subscriptions test adds 3 new features Pinterest Shopping adds 4 new features Twitter launches Branded Likes Twitter testing long-form Notes Meta launches new […]
