Here is a recap of what happened in the search forums today… …
Day: March 22, 2021
Influencer Marketing for Indie Musicians
If you’ve been researching ways to market your music recently, you’ve probably read suggestions to use social media influencers. That’s great advice! Working with an influencer can be an effective way to market your music online. But are you scratching …
Not Helpful Button On Google Local Reviews
Google is now testing a “not helpful” button in the local reviews within local listings in Google Maps and Google Search. Tom Waddington spotted this and posted the screenshot below on Twitter. …
Google Ads Tests Smart Matching Match Type
Last week, @PPCGreg spotted Google testing a brand new match type in Google Ads named “Smart Matching.” What is Smart Matching? I have no idea but Google Ads confirmed it was a “small tests that select advertisers have opted into.” …
Google Tests Chat Button In Local Panel (Instead Of Message)
Google’s local panel allows you to message or now chat with some businesses that enable the messaging feature in Google My Business. Previously, Google always called it “message” in the local panel but now Google is testing calling it “chat.”…
Google: It Is About Link Quality Not Link Quantity
For most SEOs, this is very obvious, that it is not about the raw number of links you have to your webpages but rather the quality of those links. Google can and likely does ignore the low quality links, so …
Vlog #112: Dan Toplitt on Enterprise SEO & Looking At The Larger Picture
On a bit of a gloomy day, Dan Toplitt was out in my neighborhood and stopped by to get on the vlog. Dan and I met prior to him becoming an SEO… …
Google To Move Last Batch Of Sites To Mobile-First Indexing Soon
Google’s John Mueller said in a video hangout on Friday that Google has stopped automatically moving sites to the mobile-first indexing system. Instead, the last batch of sites are being queued up and will all be moved over sometime in …