Google: We Can Recognize & Understand Pagination Through Internal Links

I am still not over losing rel prev/rel next and Google’s John Mueller was asked about it on a video hangout from yesterday. In short, John said Google is no longer using this and no longer needs to. Google is now “able to recognize common types of pagination setups on our own,” he said.

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Don’t get it twisted. The machines are taking over. It’s only a matter of time until we’re all serving aluminum overlords’ every beck and call. Fortunately for all of us simple humans, that day is not today. Despite being a regurgitating raconteur, AI is still a glorified mansplainer – like the Wizard of Oz, minus the fancy haberdashery. It kinda sucks at basic math.  It can’t wrap its dumb little head around anything subjective. It’s eye-wateringly expensive to run. Orders of magnitude more than Google Search. […]