Google was asked in what case will Google not select an exact match of a keyword versus a close matching keyword in the campaign. PPCGreg who asked this on Twitter said he is “seeing a growing number of instances where …
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Google Ads API Version 8.0 Now Available
Google has released version 8.0 of the Google Ads API that includes a ton of new features including cross-account bidding strategies, label retrieval, CallAdInfo support, cart data support for conversions, smart campaign support and much more. Version 7.0 was released …
Google: Ranking Ranking Factors Is A Bad Idea
Google’s John Mueller said on Twitter that it is a bad idea for Google to try to rank its ranking factors. To say content is more or less important than links, or to say one search ranking factor is more …
If You Don’t Need A Sitemap File Google Says You Can Delete It
Google said that if you don’t need an XML sitemap file anymore, all you need to do is delete the sitemap file from your server and CMS. There is not much more you need to do after that, just delete …
Google May Automatically Add Location Extensions To Your Ads
Google has posted that it may begin to start automatically adding location extensions to some of your Google Ads. Google wrote this in a Google help document saying “if you have not added locations to your account, Google Ads may …
Google: You Need Some Unique Content To Rank Templated Content Above The Fold
Google’s John Mueller was asked if templated content above the fold can rank in Google Search, where the unique content is below the fold. John Mueller said “the important part for us is really that there is some amount of …
There Was No Product Review Update; A Core Updates Can Impact Product Review Sites
To double check, Glenn Gabe asked Danny Sullivan of Google if there was a product reviews update that happened at the same time or so as the June 2021 core update. The answer from Danny Sullivan of Google was no, …
Google Tests Trending Searches Carousel
Google is testing a new carousel in the search results titled “trending searches.” This shows a carousel with images and query refinements based on your original query – that may show what searches related to your original query are trending.…
iContact Acquired Moz; Financial Details Not Disclosed But Promises Bright Future
On Friday news broke that Moz has been acquired by iContact, subsidiary of J2 Global. The financial details of this acquisition were not disclosed and the news about this came to a shock to many, although, we all know the …





