Daily Search Forum Recap: September 1, 2021

Learn about the evolution and progression of the metaverse and its potential application to your business. The post Metaverse: How We Got Here & Where We Go Next appeared first on Search Engine Journal.

A recent study from Patrick Stox, Ahref’s product advisor, showed that nearly half of all clicks reported in Google Search Console had hidden or anonymized queries. When looking at some individual sites, we saw some sites only had 15% of queries reported in Google Search Console, but on average, the Ahrefs study showed Google hid 46.08% of all query data. As a result, Google on Friday has updated its help document to remove the words that anonymized queries are “very rare.” Google also told us they […]

Google’s helpful content update has finished rolling out, and while it didn’t create the impact many anticipated, it’s certainly turned our attention to reviewing and improving content. What we have determined is that Google is making more steps toward serving content written for people, by people. With this in mind, optimizing content for both people and search engines should be possible. Here are my top tips for enhancing your content for better search results and happy readers.  1. Review the readability Assessing readability is one of […]