Last weekend we saw a long and large Google search ranking update lasting for about four days…
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What is short-form content? Your guide to when and how to use it
While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form content is best for when you want to share an opinion, pass along important news or updates, or provide a bite-sized nugget of value. However, there’s a right way and a wrong way to create short-form content – and a right time and a wrong time to publish it. Created and published right, it […]
Respected American Journalists Ask If Google Search Is Now Significantly Worse
A few respected American Journalists the other day asked on Twitter if you are noticing Google Search get “significantly worse” than it was previous years. Journalists such as Jesse Eisinger, Chris Hayes and Herb Greenberg all chimed in about this topic and Danny Sullivan, a former journalist who now works at Google, took notice.
