Google announced that it is shutting down the AdSense Matched content ad unit types beginning on March 1, 2022. This is due to “decreasing usage of the content promotion service” and “positive customer feedback and performance results from the ads-only Matched content ad format.”
Related Posts
Google Top Stories Logo May Use Structured Data For Non-AMP Pages
Now that some publishers, like Search Engine Land, are removing AMP because it is no longer a requirement for top stories inclusion, some are noticing weird changes to the publisher’s logo Google selects in the top stories section. Google said when you switch off AMP, Google may use a different logo than what you specified in your AMP structured data.
YouTube has expanded its comment translations and smart replies
YouTube has just announced an expansion of its comment translation tools, as well as broader access to Smart Replies, its streamlined, template response option which allows fast replies on videos. Comment translations. Last year YouTube announced the availability to comment translations within the app via a Google Translate integration. YouTube said the feature became so popular that it has now added comment translations to Studio Mobile as well. Smart Replies. The experiment, which provides comment suggestions and templated responses, is also being expanded. Smart Replies have been available […]
Google trials automatically created assets for Performance Max
Google has started testing its automatically created assets feature on Performance Max campaigns after announcing plans to do so at Google Marketing Live last month. Advertisers have reported seeing the scheme, which is available to all marketers as an open beta on Google Ads, replace the ‘Final URL expansion’ tab. Why we care: Advertisers struggling to write engaging ad assets for Performance Max campaigns no longer need to worry about creative fatigue because Google can help do this job for them, saving marketers some time and […]


