Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google said not all sites must be an authority to rank, well…

Today is the first day of Winter in the Northern Hemisphere and for it, Google has this hedgehog walking through the snow. But did you know the hedgehog’s sibling is also in the Southern Hemisphere walking through the beaches with …

Google’s John Mueller said in a video hangout the other day that not all websites need to be an authority. He said there are tons of small websites that just try to sell something, something small, not in a competitive …

If you have a lot of links to your site, but some of those links are pointing to pages that no longer exist and serve a 404 not found status code – those links technically are not helping or hurting …

Microsoft Bing announced new travel search features including suggested itineraries and inspiration, 360 immersive views, drink and dining information and coupons and deals. This currently is live in the United States.

Danny Sullivan of Google confirmed that Google won’t show the AMP specific logo for your news articles in the top stories carousel when the searcher is in the beta version of dark mode. Kenichi Suzuki spotted this and posted the …

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

The Google search fluctuations have not slowed down…

Image you hire an SEO company for SEO services and they email you the links they acquired for you and in that report it shows a link from a site you own. But you didn’t sell any links on your …

This is just a reminder, that Google says it does not look at the language of your site overall but rather the language of each of your individual pages on your site. So you can have some pages in English, …

Google’s John Mueller said on Reddit that Ghost directories do not impact SEO or have an effect on your Google rankings. John replied to a thread about this saying “no effect.”

Saijo George spotted a possible Google Search testing related to more quizzes in the search results. He spotted these for vocabulary, geography, entertainment, and others and posted about it on Twitter.

Google Ads is rolling out new icons and a workspace filter to some accounts and eagle eyes advertisers are noticing it. Menachem Ani and Brett Bodofsky both tweeted about it the other day.

Colt Sliva came out to my outside office spot to chat SEO with me. I asked him a bunch of personal questions to start, to make him tense up – just kidding. We spoke about his career, he is the …

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google’s search results are fluctuating like mad still…

Ben Fisher notified me that now when you add a new business to Google Business Profiles (formerly Google My Business), Google now by default asks you as part of the verification workflow if you want to do the video verification.…