Daily Search Forum Recap: April 13, 2022

Here is a recap of what happened in the search forums today…

Over the last 20 years, I have implemented campaigns with hundreds of global businesses and learned about Baidu and other Chinese platforms.  Here are key insights to help set your search campaigns for success in this market. 1. Understand the Chinese market and audience Gaining insight into the Chinese market and its audience should be your goal to succeed in China. Remember that this country has a distinct customer base with its own language, culture, customs and habits which need careful consideration for effective campaigns that […]

Here is a recap of what happened in the search forums today…