Google has just announced digital out-of-home ads for Display & 360. The new ad formats help to engage shoppers when they’re “out in the real world” in front of screens in public places such as stadiums, airports, bus stops, shopping …

Effective digital transformation can accelerate organic marketing growth—and maintain that growth despite future economic or regulatory challenges.

Join search experts from Conductor in an upcoming webinar and learn:

• The crucial role organic and SEO play in enterprise digital transformation.
• The

Google has added a new Content Guidelines section to its help document on Education Q&A structured data.

The new guidelines. Here are the new guidelines Google has added:

• Education Q&A pages must follow the same content guidelines for Q&A pages

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google is now officially rolling out the helpful content update……

Marketplace marketing and ecommerce models can drive traffic and sales while strengthening your branding if it’s done right. Ryan Lee shares his tips & insights.

The post ​​Marketplace Marketing, Management, & SEO Tactics [Podcast] appeared first on Search Engine Journal…

Google updated the Education Q&A structured data documentation with new guidelines and a new warning of manual actions for non-conforming websites.

The post Google Updates Education Q&A Structured Data Documentation appeared first on Search Engine Journal.…

Programmatic advertising is the use of technology to buy and sell advertising space. Learn how advertising is bought and sold for small businesses.

The post Programmatic Advertising For Small Businesses: What, Why, And How? appeared first on Search Engine Journal…

Performance Max campaigns from Google are causing quite the stir in the advertising world. It’s one of the fastest major launches we’ve seen, with the product going from general availability (Nov 2021) to forced migration (Sep 2022) in less than …

Google has added a new section to the Education Q&A structured data documentation for content guidelines. Google added three higher-level content guidelines around this type of structured data.…

I am weird, I love user-generated comments and while tons of blogs removed them ages and ages ago, I kept them here. I do my best to remove the spam comments and keep the comments that are not spam. John …

Google’s John Mueller said that the Google quality raters guidelines are “not a collection of ranking tips.” He said the quality raters guidelines “can be useful” to think about but again, they are not just a list of ranking tips.…

Google has this “from sources across the web” box that shows sites that cover a specific topic in this grid list view. You can click on a specific site to expand and show recent stories from that site on that …

Quora can be a useful part of a larger marketing strategy. Learn what it is and how to use it without being spammy.

The post What Is Quora & How It Works appeared first on Search Engine Journal.…

We were all expecting Google to post that the helpful content update started to roll out earlier this week but it is Thursday and Google has not posted it yet. I did see some chatter start yesterday, Wednesday, August 24th. …

Investments in e-learning in 2022 are up, and there’s no sign of slowing. The global e-learning market will surpass $243 billion in 2022, Statista estimates. 

E-learning was already a growing segment when the pandemic fueled record numbers in online …

Google has started to roll out the new helpful content update that it pre-announced last week.

As a reminder, Google’s helpful content update is a sitewide signal. It targets websites that have a relatively high amount of unsatisfying or unhelpful …

Future-proof your site by applying the best practices for site taxonomy. Provide the correct silos for your content with this comprehensive guide.

The post A Complete Guide To Site Taxonomy for SEO appeared first on Search Engine Journal.…