Best SEO Blogs

B2B PPC Experts Give Their Take On Google Search On Announcements via @sejournal, @brookeosmundson

Google hosted its 3rd annual Search On event on September 28th. The event announced numerous Search updates revolving around these key areas: Visualization Personalization Sustainability After the event, Google’s Ad Liason, Ginny Marvin, hosted a roundtable of PPC experts specifically in the B2B industry to give their thoughts on the announcements, as well as how they may affect B2B. I was able to participate in the roundtable and gained valuable feedback from the industry. The roundtable of experts comprised of Brad Geddes, Melissa Mackey, Michelle Morgan, Greg Finn, Steph Bin, Michael Henderson, Andrea Cruz Lopez, and myself (Brooke Osmundson). The […]

Best SEO Blogs

GA4 now has an enhanced measurement option for Form interactions

Google has added an enhanced measurement option for Form interactions. Now you can not only see when a form has been submitted, but you can also see when one has been started by a new user. Lead gen marketers rejoice! Get the daily newsletter search marketers rely on. Processing…Please wait. SUBSCRIBE See terms. Enable enhanced measurement. Enhanced measurement should be enabled automatically if you already have a web data stream created. If not, check your analytics account and turn this on. Dig deeper. You can read the announcement from Google here. Why we care. With so many new shopping products […]

Best SEO Blogs

Making $200,000 From Your Artist Website

Want to sell more merch, music, and tickets from your web store? The most successful indie artists aren’t just gaining attention on social and streaming platforms. They’re making the most of that attention and getting fans to follow them off-platform… to their own musician website! Having your own pro website is one of the keys to a sustainable music career, not just because you can galvanize your community, create a deeper experience, collect leads, and control the conversation. But also because of a little something called eCommerce. How Adam Ezra made $200k from his artist website Independent roots-rock artist Adam […]

Best SEO Blogs

The 2023 Digital Marketing Salary Guide is here

Digital marketing talent—especially those specializing in SEO, content, email marketing, and PPC—remains in top demand. With 92% of hiring managers reporting difficulties finding skilled talent, it’s never been a better time to be a qualified job seeker.  If you’re looking to advance your career, change jobs, or expand your digital marketing team, Conductor’s 2023 Digital Marketing Salary Guide has you covered. Visit Digital Marketing Depot to download Conductor’s 2023 Digital Marketing Salary Guide & Hiring Trends Report for access to: Exclusive salary range benchmark data In-depth hiring trend research Additional recruiting trends and retention strategies The post The 2023 Digital Marketing Salary […]

Best SEO Blogs

5 massive SEO and content shifts you need to master right now

Google’s focus on optimizing for the user never goes away, which is why its continual updates are always targeted at both SEO and content best practices.  These can range from core algorithmic changes and new features and products. For example, this can include SERP format changes and new ranking signals to avoid low-quality content to understand consumer behavior better. With Google’s focus on user experience, it is no surprise that they have been rolling out updates to improve search and site experiences. Some of the most recent changes were aimed at improving page speed and Core Web Vitals, as well […]