Google has posted that it began upgrading some review-type results to product-type results in Search, and has been able to generate some new product type results. This started on August 22, 2022 and as a result, your Search Console performance and rich results report may be impacted.

I am a week late with the monthly Google webmaster report because I was on vacation and these are a pain to put together. But it is important and I wanted to catch you all up on the changes with Google SEO, webmaster, and organic search over the past month.

There seems to be a lot of confusion around the Google helpful content update and if it is “big” or not big. That all depends on if you were hit by it, if you were, oh boy is it really big for you. But in terms of how widespread it is, so far, it is not affecting many many sites.

Google has made some changes to how review-types show in Google Search and as a result, you may see some changes to the clicks and impressions reported within some of the reports within Search Console. What changed. Google said, “Google began upgrading some review-type results to product-type results in Search, and has been able to generate some new product-type results.” Google also added over here, “Google began upgrading some review-type results to product-type results in Search.” John Mueller of Google explained, “at some point we started showing/counting some product results in search slightly differently, and that ended up with some […]

Own a local business? Consider directory listings and apply the best practices related to data and contact information consistency. The post Do You Still Need Directory Submissions For Local SEO? appeared first on Search Engine Journal.

Google is adding a new set of data metrics to the Google Ads ad groups column reports. The new options are under a section called “Setup” and include eight new metrics.

Discover how to optimize your law firm’s website and business listings to rank better for local SEO. The post Local SEO For Law Firms: Get More Local Clients appeared first on Search Engine Journal.

Since the start of the pandemic, supply chain issues have caused panic among retailers. On average, 16% of products are out of stock and cannot be purchased. Industries such as vehicles (57%) and sporting goods (40%) are hit especially hard. There are also large differences in geographic locations, with Latin America experiencing one of the lowest levels of stock availability. Interestingly, when excluding those out-of-stock items from a Google search campaign, advertisers typically see a 181% ROAS increase. These statistics come from a new DataFeedWatch report based on insights from 4.5 million products, 15,000 shops and more than 60 countries. […]

Nora Ephron tells the story of when she first fell in love with journalism.  Her journalism teacher, Mr. Simms, asked the class to write the lead for an article using these facts:  “Kenneth L. Peters, the principal of Beverly Hills High School, announced today that the entire high school faculty will travel to Sacramento next Thursday for a colloquium in new teaching methods. Among the speakers will be anthropologist Margaret Mead, college president Dr. Robert Maynard Hutchins, and California governor Edmund ‘Pat’ Brown.” The class followed the “who / what / where / when / why” rubric they’d learned to […]

Yahoo has announced a deal to purchase The Factual, a news rating company that scores media bias and credibility. Yahoo will implement this score to provide users with additional insight into the accuracy and reliability of the content they consume. “The acquisition continues Yahoo’s commitment to bringing trusted news and information to its nearly 900 million consumers worldwide and builds on the company’s future vision of news,” the search engine company said via press release. Financial terms of the deal which closed on August 23, were not disclosed. Purchase Shows Commitment to Fighting Disinformation The Factual has just eight employees, […]

Learn what Core Web Vitals are and the different ways to measure these metrics. The post Core Web Vitals: Google’s Top 3 Metrics For Evaluating User Experience appeared first on Search Engine Journal.

Understand the nature of Google’s 15 MB crawling limit. Here are ways to analyze it and make sure your content can be crawled. The post Find Resources Bigger Than 15 MB For Better Googlebot Crawling appeared first on Search Engine Journal.

Google has just announced an update to their Invalid Traffic site. What is Invalid Traffic. Invalid Traffic is “any activity that doesn’t come from a real user with genuine interest. It can include accidental clicks caused by intrusive ad implementations, fraudulent clicking by competing advertisers, advertising botnets and more.” What Google says. The site revamp was announced on Twitter by Google Policy Transparency staff member Aurora Morales. What is invalid traffic? My team has revamped the @GoogleAds Traffic Quality site with:more examples of #IVTanimations that help explain it Check it out: https://t.co/OT4DUZJsQZ It affects @AdSense,@GoogleAdMob & @GoogleAdManager pubs!#InvalidTraffic #InvalidActivity — […]

Google is slowly rolling out new Setup columns at the campaign and ad group levels. What is a Setup column. The new Setup column was first noticed by Steve Seeley, who posted about the update on Twitter. The Setup column includes information about: Disapproved ads Disapproved keywords Eligible ads Eligible keywords Eligible Responsive Search Ads Eligible ad groups Responsive search ad-strength details Eligible sitelink extensions Eligible image extensions @rustybrick Barry it looks like Google Ads has added a new setup column to the ad groups column options pic.twitter.com/Xupo3tBM4b — Steve Seeley (@SteveSeeley) September 7, 2022 What Google says. Ads Liason […]

Here is a recap of what happened in the search forums today…

YouTube is now allowing sports betting ads to serve on the masthead as long as the ads comply with the related gambling and games policy. Recent masthead updates. Additional masthead updates were released in June for alcohol and prescription drugs. Full-day masthead reservations were discontinued and replaces with more targeted options. The new CPM option allows mastheads to be more accessible to a broader market of advertisers.  Read the announcement. You can read the announcement from Google here. Google’s guidelines for advertising sports and gambling can also be found here. Why we care. Advertisers who run YouTube campaigns for sports […]