Here is a recap of what happened in the search forums today……
Day: October 24, 2022
Meta Rolls Out 6 Updates To Facebook Groups via @sejournal, @MattGSouthern
Meta announces six updates to Facebook Groups that allow users to share more types of content and admins to manage their community efficiently. The post Meta Rolls Out 6 Updates To Facebook Groups appeared first on Search Engine Journal.…
Is Google Okay With Minor Tweaks To Machine Translations? via @sejournal, @martinibuster
Google answers whether machine-translated content with only minor editing changes is still good enough. The post Is Google Okay With Minor Tweaks To Machine Translations? appeared first on Search Engine Journal.…
Instacart releases a new, streamlined ad creation process
The new ad creation process has advertisers first enter an objective; either reach, engage, or maximize sales. That first initial choice informs the available options and recommendations made downstream in the campaign creation. Instacart says that “by minimizing the choices …
Google Adds Music Genres As Placement Option For Video Ads via @sejournal, @MattGSouthern
Google is rolling out a new placement option for video ads that allow advertisers to target specific types of music on YouTube. The post Google Adds Music Genres As Placement Option For Video Ads appeared first on Search Engine Journal…
Google has updated its Unavailable Video policy
Google updated its policies for the Unavailable Videos Section of the Google Ads Technical Requirements Policy. The update explains additional reasons why a video ad may not serve. This should enable advertisers to understand what issues have arisen, why the …
NESS 2022: How This News SEO Conference Shaped A Community via @sejournal, @NewsSEO_
Journalists, editors & SEO professionals – looking to upgrade your knowledge in the field? NESS is an online conference you can’t miss! The post NESS 2022: How This News SEO Conference Shaped A Community appeared first on Search Engine Journal…
How Should Global Brands Engage Gen Z During The FIFA World Cup? via @sejournal, @gregjarboe
Satisfy a younger generation’s appetite for immersive, community-driven experiences for your global brand. Here’s how, according to gaming and sports marketing expert, Kevin Kim. The post How Should Global Brands Engage Gen Z During The FIFA World Cup? appeared first …
Google Testing Explore More Visual Products Section
For the past several months Google has been testing a more visual product experience, a product grid that basically turns the search results into an e-commerce category page-like interface. Google is now testing an “explore more” grid format on top …
Google Local Panel Tests Dynamic Search Refinement Buttons
A few months ago, we spotted Google testing a dynamic search bar refinement interface in the core search results. Well, now it seems Google is testing a similar variation for the local panel interface in Google Search.…
Confirmed: Google Ads Issue With Call Ads
Google has confirmed an issue affecting call ads within Google Ads. Google said, “the issue is specific to call ads and is affecting a subset of users.”…
Google: Doing SEO For The Google SEO Search Documentation
There is something super funny about listening to Lizzi and John from Google talk about the Google team doing SEO on the actual SEO help documentation. It is a fun listen to and I recommend you find some time to …
How To Use Relevant, Targeted Directories For Link Building via @sejournal, @JuliaEMcCoy
Online directories are an easy way for businesses to build links and draw traffic to their site. Learn the benefits of using an online directory. The post How To Use Relevant, Targeted Directories For Link Building appeared first on Search …
Google Search Ranking Algorithm Update On October 22, A Day After The Spam Update Finished.
So we had Google confirm that the October 2022 spam update finished Friday morning, the morning of October 21st. The tracking tools and chatter were somewhat mild but that makes sense for a spam update. But the day after, on …
Psychological profiling for content creation: A deep dive
Understanding your target audience is essential to creating effective content. And one key way to do this is to use psychological classifications. In Content creation: A psychological approach, I provided a sample of the psychological classifications that we have …
Vlog #194: Greg Finn On Why Google Ads Will Decline
In part one, I do a lot of bantering with Greg Finn and talk about his history in the space and the growth of his agency, Cypress North. In part two we start to talk about his contributions to the …