Yes, Google can pass PageRank and other link signals from an HTTP non-secure URL to HTTPS secure URL through redirects. John Mueller from Google said this is how Google does canonicalization and that there is “no special “security dust” involved.”

Yesterday, a number of advertisers were asking why there Google Ads were being disapproved. The disapproval was due to the ad using the word “get” in the ad text and extension. It turned out it was a bug, a weird bug, that Ginny Marvin, Google’s Ads Liasion, said is being investigated.

Generally, Google says you should never let Google index your internal search result pages. But John Mueller of Google said you shouldn’t even be considering going against Google’s advice here, if you have good category pages, you won’t even need to test this out.

Creating blog posts should always start with planning. Ensure your content is optimized for the right people at the right time with these six steps. The post How To Plan A Blog Post In 6 Easy Steps appeared first on Search Engine Journal.

Google dismisses the idea that outgoing links are considered a direct ranking signal – but tests have proven otherwise. Who should SEOs believe? Why should we link out at all? When asked about the impact of outgoing links on “link juice,” Google’s John Mueller flatly ignored the question stating again that any advice containing the term “link juice” should not be taken seriously. Thus, we have to research a little deeper and go back a few years to find out.  Incoming vs. outgoing links: Do they both matter? So what’s the difference between outgoing (outbound) and. incoming (inbound) links?  This […]

Utilize this 4-step strategy to help SEO managers, the C-Suite, and marketers meet eye-to-eye when it comes to content strategies. The post CMO vs SEO: How To Balance SEO And B2B Marketing Goals appeared first on Search Engine Journal.

Google’s John Mueller offers explanation for a rankings drop after search console flagged problems with mobile usability The post Google: Rankings Drop After Mobile Usability Fail? appeared first on Search Engine Journal.

With this detailed guide, automate many important campaign decisions and optimizations like budget, placement and creative with Meta Advantage and Advantage+. The post Meta Ads Automation: An Advertiser’s Guide appeared first on Search Engine Journal.

Discover the top reasons why SEO candidates and content marketing talent may accept an offer letter from your competitor instead of you. The post How To Hire Top SEO & Content Marketing Talent In 2023  appeared first on Search Engine Journal.

With the rollout of target frequency, Google is giving advertisers more control over the number of times people see their ads on YouTube. The post Google Rolls Out Ad Frequency Targeting For YouTube Campaigns appeared first on Search Engine Journal.

Move beyond these common enterprise local SEO challenges. Read on to learn how to solve them. The post 5 Top Enterprise Local SEO Challenges & How To Solve Them appeared first on Search Engine Journal.

Yoast WordPress SEO Plugin released an update addressing a fatal error bug and compatibility issues The post Yoast SEO 19.10 Update – Know This Before Updating appeared first on Search Engine Journal.

Here is a recap of what happened in the search forums today…

Twitter has announced this week that there are now two different verification checkmarks you can have displayed on your profile. Then in response to one creator commenting that his “official” badge disappeared, Elon Musk announced, “I just killed it.” Twitter product liaison Esther Crawford posted about the new feature, noting the distinction between TwitterBlue subscribers and the “Official” badge.  A lot of folks have asked about how you’ll be able to distinguish between @TwitterBlue subscribers with blue checkmarks and accounts that are verified as official, which is why we’re introducing the “Official” label to select accounts when we launch. pic.twitter.com/0p2Ae5nWpO — […]

John Mueller shared on Mastodon that he met with someone who relies on screen readers to consume the web. And he explained to him how old-school SEO tricks make reading the web using screen readers, well let’s just say, not pleasant.

As SEOs and marketers discuss leaving Twitter for other platforms, we asked what your plans are. You told us you’re not leaving. The post Most Of You Aren’t Leaving Twitter, Poll Results Show appeared first on Search Engine Journal.