Google has posted a short note in the Search Consoles data anomalies that says there was a bug in Google Search that affected some search features, including but not limited to the Top Stories search feature. Google said this started to be noticeable around October 18th and 19th and a fix was pushed out on October 28th that will take a week to fully rollout.

The world’s largest shopping season – Black Friday through Christmas – is here.  Will the rising cost of living, drop in customer confidence, and frequent Google algorithm changes spell doom for SEO specialists? In this article, we will go over some SEO tips that will help you navigate this holiday season and plan for the next. 1. Create dedicated landing pages for Black Friday  To increase visibility for Black Friday and Cyber Monday-related search searches, it is advantageous to build a dedicated evergreen landing page for these holidays.  To find the best deals, users will often search for keyword combinations […]

Forget keyword stuffing and writing just to fulfill a word count. Learn to use and repurpose long form content to gain authority in your industry. The post A Guide To Long-Form Content appeared first on Search Engine Journal.

Take a look at the top features and benefits of using Tumblr, from writing tutorials to creating podcasts. The post 50 Things You Should Know About Tumblr appeared first on Search Engine Journal.

Personally, I change outdated, harmful or lengthy web addresses (a.k.a., URLs) when updating existing content quite often. Why? Let me explain. What did Google’s John Mueller say about changing URLs for SEO? Before we dive in, let’s see what the official Google position on changing URLs for SEO seems to be. It’s quoted from a tweet by John Mueller, Search Advocate at Google, as the connection between webmasters and the search giant. As reported by Barry Schwartz on Search Engine Roundtable, Mueller stated that the risk is much higher than the possible reward when changing URLs (for SEO reasons): “(…) […]

Learn how to build a winning marketing technology stack to help you improve campaign performance in this upcoming webinar! The post Get Your MarTech Stack Ready For 2023 [Webinar] appeared first on Search Engine Journal.

Learn how content management systems are important website management efficiency, marketing abilities, powering your digital presence, and find the best option for your website. The post What Is A Content Management System (CMS)? appeared first on Search Engine Journal.

Learn tips for surviving crises from a Ukrainian team; their business processes helped them stay strong through the invasion of Ukraine. The post 5 Lessons For Surviving Crises From The Ukrainian Team Of SE Ranking appeared first on Search Engine Journal.

Online directories are an easy way for businesses to build links and draw traffic to their site. Learn the benefits of using an online directory. The post How To Use Relevant, Targeted Directories For Link Building appeared first on Search Engine Journal.

Meta is rolling out new ways for creators to earn revenue directly from their Instagram audience. The post Instagram Launches New Ways For Creators To Earn Revenue appeared first on Search Engine Journal.

TikTok could be facing a ban in the United States after a commissioner at the Federal Communications Commission (FCC) raised concerns over national security. The post TikTok Should Be Banned, Says US FCC Commissioner appeared first on Search Engine Journal.

The new app will allow BigCommerce users to create shopping ad campaigns on Snapchat. The app was launched in the US and will extend to additional markets sometime next year. How it works. Brands and advertisers can optimize campaigns using the Snap Pixel to track conversions and measure results, view and analyze campaign performance across all ad accounts, and ensure campaigns are meeting their target goals. Snap recently partnered with Amazon for a new AR shopping experience, and lets merchants quickly and easily create new lenses to virtually try on apparel and accessories. Big Commerce merchants can leverage these tools to showcase […]

Here is a recap of what happened in the search forums today…

Facebook’s professional profile mode is now available to users worldwide, giving everyone an opportunity to showcase their skills and abilities in new ways. The post Facebook Expands Professional Profiles To All Users appeared first on Search Engine Journal.

Amazon is now offering Snapchat users the ability to digitally try on eyewear in categories like sunglasses, reading glasses, or seasonal glasses from a number of popular brands including Maui Jim, Persol, Oakley, Ray-Ban, Costa Del Mar and others. Snap’s AR shopping investments. Snap has been investing heavily in AR shopping this year, including upgrades to allow brands and retailers the ability to change product information and pricing in real-time, access to better analytics, and the ability to easily create new shopping lenses. Other brands following suit. Snap’s other brand partnerships include  MAC Cosmetics, Ulta Beauty, American Eagle, Puma, Chanel, […]

Last week, Twitter’s new chief twit, Elon Musk told advertisers he was buying Twitter because human civilization needed a town square, “where a wide range of beliefs can be debated in a healthy manner.” Dear Twitter Advertisers pic.twitter.com/GMwHmInPAS — Elon Musk (@elonmusk) October 27, 2022 It seems like he’s getting what he wanted. A brand safety risk Not all agencies and brands are on board with Musk’s new outlook. Due to trust and safety concerns under Musk’s leadership, some agencies are advising that their clients suspend their ads on Twitter, at least for now. One of those advertising companies is IPG’s Mediabrands.  The […]