A recent Wall Street Journal article reported that Airbnb’s “strategy of slashing advertising spending, investing in brand marketing and lessening its reliance on search-engine marketing is continuing to pay off.” This remark has sparked discussions among many advertisers, wondering if …

Create your own custom theme that you can export and use again. Learn how to easily create a child page for your new fonts here. The post WordPress & Full Site Editing: How To Create A Child Theme & Block …

You’ve created your Facebook business page a while back, but losing engagement? Keep updating your page as Facebook features evolve with these 8 top tips. The post 8 Facebook Marketing Tips To Revitalize A Boring Page appeared first on Search …

Meta is rolling out new ways to make money on Facebook, along with an update that allows creators to get paid faster. The post Facebook Enables New Ways To Make Money & Faster Payouts appeared first on Search Engine Journal…

Email marketing is still one of the effective ways to promote your brand. Follow these 12 actionable tips to ensure you’re using email marketing wisely. The post 12 Powerful Email Marketing Tips You Need To Know appeared first on Search …

With so many opportunities to use remarketing lists, let’s break down strategies based on where they’re at in the funnel. The post 10 Remarketing Lists To Boost PPC Performance appeared first on Search Engine Journal.…

Here is a recap of what happened in the search forums today……

Learn exactly how Google’s Helpful Content Update impacted news SEO and news publishers in 12 different countries around the world. The post How Google’s Helpful Content Update Affected News SEO In 12 Different Countries appeared first on Search Engine Journal…

Google’s annual report of top search trends is now available, which includes all new categories not seen in previous years. The post Google’s Top Global & Local Search Trends Of 2022 appeared first on Search Engine Journal.…

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Let’s say you are going on a road trip from one location to the next. One thing I expect some of those who do such entertainment would want to know is where are good places to stop along the way. …

A couple of years ago, Gary Illyes of Google noted that using many more X-rated curse words can trigger Google to think your site is adult oriented and thus be filtered out by SafeSearch. But how much, how often, and …

Google added a new annotation to the Google Search Console performance reports on December 5th, saying that sites that use Subscribe with Google may see an increase in clicks and impressions. I’ll be honest, I am a bit confused by …

Seems Google is once again testing removing the estimated number of search results under the search bar. You know, the line that says “About X results in Y seconds” Google is testing removing that again.…

There have been a lot of complaints about the quality of Google search results – the truth is, there are always complaints. Assuming you believe the results are indeed getting worse (which not everyone would agree with), is Google to …

When Google launched a new spam update at the end of 2022, complaints poured in as webmasters were caught off-guard.  Why are people still using outdated SEO tactics like “keyword stuffing”?  Here’s what else you may have done wrong and …

Publishers using the Subscribe with Google feature may see an increase in the reported clicks and impressions within the Google Search Console search performance report. This started around December 6, 2022. Google’s announcement. Google posted that on December 6, 2022, …