Cyber Monday in the US this year brought in over an 8% increase in sales since FY21. Globally, sales hit $46.2 billion, a 2.4% increase YoY. Black Friday also saw an increase this year of about 12%. This brings total …

Google has filed a lawsuit against a company that allegedly was charging business owners money for free Google Business Profiles, selling fake reviews and promising first-page rankings. Why we care. If anyone claims they are calling on behalf of Google …

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Google’s John Mueller said on the last Google office hours that using HTTP/3 for your server will likely not have any impact on your SEO or rankings in Google Search. He said it also would not likely lead to much …

In a recent survey led by Yelp and conducted by Material, 2,000 Americans were asked to reveal what they consider to be trustworthy reviews. The respondents said they read, on average, five reviews about a business to inform their spending …

Here is a good one-liner from Google’s John Mueller on the technicalities of the Google index. John said on Twitter “A page’s content doesn’t need to be indexed for a page to be indexed.”…

In the last Google office hours, Gary Illyes said that Google is not more likely to crawl or index shorter or more niche content better or worse than other forms of content. Just because the content is shorter and potentially …

Duy Nguyen from Google’s search quality team said in the Google office hours video that Google has “algorithms to go after” those who post AI plagiarized content, he the algorithms can “demote site scraping content from other sites.”…

Duy Nguyen from Google’s search quality team said in the Google office hours video that “backlinks as a signal has a lot less significant impact compared to when Google Search first started out many years ago.”…

There is a lot of fervor in the SEO industry for Python right now. It is a comparably easier programming language to learn and has become accessible to the SEO community through guides and blogs. But if you want to …

To decide if “freshness” could be a ranking factor, we need to understand what the “Freshness” algorithm updates mean and how they affect search rankings. The post Is Fresh Content A Google Ranking Factor? appeared first on Search Engine Journal…

There are many questions about content length in SEO and what ranks the best.  While Google says there’s no specific word count they recommend, some studies have shown that long-form content tends to rank higher than short-form. If you’re interested …

Ex-Googler Marissa Mayer says there’s nothing wrong with Google Search, it’s the web that’s getting worse The post Ex-Googler Answers Why Google Search is Getting Worse appeared first on Search Engine Journal.…

Digital content creation and management seem to be more complex than ever. Workflows now need to accommodate remote workers and resources, worldwide offices, and security and privacy concerns, not to mention the growing pressure on content and creative teams to …

A social media content strategy is your treasure map to earning ROI from social media. Learn how to create one in 7 steps. The post Social Media Content Strategy: From Start To Finish appeared first on Search Engine Journal.…

Not sure which SEO metrics are useful and which aren’t as prioritized? Discover which metrics in-house, agency, and freelance SEOs agree and disagree on. The post SEO ROI: How To Ensure Performance Tracking Matches Goals appeared first on Search Engine …

Google Search Advocate John Mueller debunks a theory that the faster speed of HTTP/3 can directly impact a website’s SEO. The post Google: HTTP/3 Doesn’t Impact SEO appeared first on Search Engine Journal.…