In this week’s recap, I covered the unconfirmed Google update that seemed to impact product review sites but maybe more on January 26th. Yandex had a huge leak…
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Insourcing vs. outsourcing: The pros and cons for content creation
Creating consistently high-quality content on the regular is a tall order for any business. So, how do the most successful get it done? First, they have a content strategy in place. After that, it all boils down to whether they insource or outsource that strategy, including planning, ideating, writing/creating, publishing, and promoting. In other words, who is doing all the work? Who is in the trenches creating that brand’s consistent content presence on their blog, social media or video channels? As you’ll soon see, neither insourcing […]
Google’s Gary Illyes On Sudden Keyword Ranking Drops via @sejournal, @MattGSouthern
Learn why websites vanish from Google’s search results, learn investigative steps, and explore the causes of keyword ranking drops. The post Google’s Gary Illyes On Sudden Keyword Ranking Drops appeared first on Search Engine Journal.
