Google races to develop AI-powered search engine “Magi” amid rising competition and potential Samsung contract loss. The post Google Scrambles To Keep Up With AI-Powered Search Rivals appeared first on Search Engine Journal.…
Month: April 2023
Canadian advertisers now have access to Google vehicle ads
Beginning in April 2023, vehicle ads will become accessible to all Canadian advertisers. What’s so special about vehicle ads. Vehicle ads serve as a performance-oriented, omnichannel, lower-funnel ad format, enabling automotive advertisers to showcase their entire inventory to potential customers …
Google Enhances Shipping & Return Info In Search Results via @sejournal, @MattGSouthern
Google expands shipping and return info in Search, helping retailers optimize the user experience and boost online sales. The post Google Enhances Shipping & Return Info In Search Results appeared first on Search Engine Journal.…
Google To Advertisers: Upgrade To New Search Ads 360 By 2024 via @sejournal, @kristileilani
Learn more about the new Search Ads 360 platform and what advertisers need to do before April 2024. The post Google To Advertisers: Upgrade To New Search Ads 360 By 2024 appeared first on Search Engine Journal.…
Microsoft wants to drive more traffic, revenue to publishers
“The value proposition that we see for publishers specifically as we go forward is driving more traffic and clicks—not less—and ensuring that publishers and partners earn more money.” That’s according to new Corporate Vice President of Microsoft Ads Kya Sainsbury-Carter, …
Reddit is updating its gender identity and ads policies
Reddit will soon begin using self-disclosed gender identity to personalize ads on the platform. The goal of this change is to ensure that the content you see on Reddit – including advertising – is as relevant to the user as …
How Google may identify and evaluate authors through E-E-A-T
Google is placing more importance on the content source, specifically the author, when ranking search results. The introduction of Perspectives, About this result and About this author in the SERPs makes this clear. This article explores how Google can potentially …
Google shows shipping and return information in the search results
Google expanded the display of shipping and return information on Google Search text results for merchant sites while adding new reporting to Search Console to monitor and fix the structured data related to these e-commerce features, Google wrote. Several …
Google FAQ Snippets Drop For Many Sites On April 5th
Google seems to be showing fewer FAQ snippets for many sites starting on April 5th. Over the holidays, I received several questions about this but didn’t have time to write it up until now. But while the tracking tools are …
Google Search Console New Video Indexing Report Inline Data URLs Issue
Google will now report inline data URLs that are used as video URLs as “Invalid video URL” in the video indexing report within Google Search Console. This may lead to a reassignment of the “Invalid video URL” issue to the …
Google On A Site Dropping In Ranking For One Keyword
Gary Illyes from Google spoke about the topic of a website dropping in rankings for a single keyword or single keyword phrase while ranking fine for others. Can it happen? And if it does happen, what should you look out …
Report: Google Working On New More Personalized Search Engine & Project Magi
The New York Times reported yesterday that Google is working on an “all-new search engine” while also working on Project Magi, aimed to add AI-based features to the existing search engine.…
Google April 2023 Reviews Update – What We’re Seeing…
On April 12th at noon, while I was offline, Google released the April 2023 reviews update that expanded the product reviews update to go beyond just products and also impacted services and things. It has been just under a week …
How to create how-to content in 7 steps
If you’ve ever googled instructions for how to perform a specific task, then you the importance of high-quality how-to content. The person desperately searching for an excellent how-to article on fixing a leaky sink will find immense relief when they …
Vlog #219: Igal Stolpner On International SEO: It�s About The Regional Users
In part one, we learned about who is Igal Stolpner and now in part two we dive into the topic of international SEO. He said while hreflang is important for international SEO……
A must-read Guide for DTC Marketers by Bloomreach
With the rise of ecommerce, consumers now have more choices than ever before and expect seamless and personalized experiences from the brands they interact with. D2C businesses must rely on digital marketing to position themselves for success. It provides a …