Gary Illyes from Google said in the latest Google SEO office hours that using a ccTLD and the localized language on your page and website does help you rank a little better in the localized/regional version of Google. So if you want to rank better in Google in Korea, using a ccTLd such as .kr helps a little and using Korean text on your page helps even more.
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Daily Search Forum Recap: August 4, 2025
Here is a recap of what happened in the search forums today…
Google Search Know Before You Go Section
Google has this new “Know before you go” section in the search results. I mean, it is new for search, not new for Google Maps and not new for local. But I’ve never seen a Know before you go box in the search results before.
Google Watch Video Search Ads
Google seems to be testing showing search ads that you can click to watch a video. We saw something like this back in 2018, but this shopping ad has a video play icon on it, and when you look at it, it then changes to a “watch” icon.
