Microsoft published its updates for September 2024 yesterday and a lot is around Performance Max updates for Microsoft Advertising. Plus, you can now add logos and call to actions to your ads, a new Search term insights report is rolling out, Search themes are available for pilot in Performance Max and more.
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JPEG XL Image Format Not Supported By Google Images & Google Discover
John Mueller at Google recently confirmed that Google Image Search and Google Discover don’t yet support the JPEG XL image format. He said this on Bluesky recently, “FWIW if you’re hoping to get images shown in Google Images & as previews in Discover, etc – JPEG-XL is currently not supported.”
New Study Points to Holes In AI Overviews
The NY Times commissioned a study that says AI Overviews have holes in both grounding and accuracy.
Google Discover Gains AI Mode Features
Google is adding more AI features to Google Discover, specifically pushing people from articles in Google Discover into Google AI Mode. When you click on an article from Google Discover and then click on the three dots at the top right of the screen, you are given three options to go into AI Mode.
