Microsoft announced it is now rolling out the Bing generative search experience and to more sets of informational queries. Also, Bing updated its Deep Search saying it is faster and powered by GPT-4o and some in-house distilled models.
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Which tools help benchmark my AI visibility against competitors?
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Google Search Testing Revert In Place Of Search Instead For
Google Search is testing replacing the spelling notification for “search instead for…” with “revert.” I mean, it is a weird one being that I am not sure “revert” is the right word for this but hey, Google loves to test things.
Google Search Console Links Report With Large Change In Links?
Google Search Console may have made a big update to its link counts. I am not sure how widespread this is, and I really don’t not track the link count often. But I have reported on link counts changing here before and I am seeing a large change from June to now.


