Here is a recap of what happened in the search forums today…
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Google to add AI performance report to Merchant Center
A new AI performance insights report will give ecommerce brands a look at how they appear across AI-powered shopping experiences.
Google Discover Design Update & New Icons
Google Discover is rolling out some small design updates to its interfaces. It has these new colored icons that communicate the action and Google is also showing other articles shown in a carousel.
Google Search AI Sales Assistant
Google seems to be testing a new AI chat feature for e-commerce searches and retailers that is titled “Get help from Google’s sales assistant.” This will launch an AI chat feature that gives you AI-based product results based on your chat session.


