As part of the topic of clustering and canonicalization with Google Search today, Allan Scott from Google explained how Google Search’s clustering technology works with its localization technology. The answer is, wait for it, “it depends,” but let’s dig in.
Related Posts
How One SEO Consultant Turns Semrush’s AI Sentiment Insights into Traffic and Visibility
How do AI search engines describe your brand—and what happens if they get it wrong? In this case study, Czech SEO specialist Zbyněk Fridrich shares the exact workflow he uses to improve organic search performance and AI visibility using AI sentiment insights from Semrush’s AI Visibility Toolkit.
What Is Engagement Rate in GA4? + How to Improve It
The GA4 engagement rate metric measures the level of user interaction with your content and overall site.
Semrush vs. Moz: Which is better in 2026?
Compare Semrush to Moz by key differences in keyword databases, AI visibility research, pricing, tracking frequency, and SEO features to choose the right platform for your team.


