Low Hanging Fruit SEO: Quick Wins for Your Site

Google Analytics now supports Customer Match from Google Ads. Audiences exported to Google Ads will now also include your first-party consented, hashed customer data, and your tag-based user identifiers, Carly Boddy from Google wrote on Bluesky.

Google Merchant Center now lets merchants specify which payment methods and options they offer customers. Google would normally handle this in an automated way but now Google is letting you override those payment options, in case Google is getting it wrong.