Google Ads has a new feature in the keyword planner tool that will auto-organize new keywords into ad groups for you. This feature will take your new keywords and auto-organize them into keyword ideas in ad groups.
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Daily Search Forum Recap: January 9, 2026
Here is a recap of what happened in the search forums today…
Google Local Service Ads Hiding Phone Number By Default
Google Local Service Ads seems to hide the phone number until you hover your mouse over the ad. I am not sure if this is new or not, but there is a big button that says “Get phone number” which is not needed because the phone number does show up as soon as you move your mouse near the ad.
Google: Normal SEO Works To Get Into AI Overviews
Gary Illyes from Google said at the Google Search Live Deep Dive event yesterday that you don’t need to do GEO, LLMO or anything else to show up in Google AI Overviews, you just need to do normal SEO.


