Here is a recap of what happened in the search forums today…
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Google Ads Updates EU Political Content Policy For September 2025
Google sent out an email and posted an update that it will update the Political content policy for Google Ads to include the following regional restriction for the European Union (EU). This goes into effect in September 2025.
Google Ads Video Campaign Group Beta
Google Ads is beta testing a new option during the campaign creation process for “Video Campaign Group.” This option is for video or Demand Gen campaigns, and it features aggregated metrics and controls for reach and frequency across campaigns.
Google Updates Links In AI Mode & AI Overviews Again, Won’t Show Click Data
Google, for the umpteenth time, has updated how it shows links and carousel link cards in AI Mode and AI Overviews. Google always says this is to encourage searchers to click from the AI response to the publisher or creator, but it feels as if those efforts to drive clicks from AI search continue to fail.
