Microsoft Advertising is testing an update to the shopping ads carousel that can show multiple images in a single card. Essentially, you are seeing a carousel within a carousel for Bing shopping ads.
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Google Search Videos In Overlay May Reduce YouTube Engagement
Two years ago, we saw Google playing videos, mostly YouTube videos, in an overlay that really gave almost zero incentive for the searcher to click over to the YouTube page. The issue is that you don’t get the subscribe or like buttons, or even the ability to comment, on the Google Search video overlays – you do get views and ads in the videos but not the other engagement signals.
Google’s Robby Stein On SEO For AI Mode & AI Overviews
Robby Stein, VP of Product for Google Search, was interviewed on the Silicon Valley Girl channel by Marina Mogilko about AI Search at Google. And one of the questions she asked was on how to show up in these Google AI responses. Robby Stein essentially said there is a lot of overlap between normal SEO for web search but the key difference are the “the kinds of questions” people ask AI versus traditional search.
ChatGPT Ads New Ad Formats, Updated Conversion Page, Performance Emails…
OpenAI announced a number of product updates to ChatGPT Ads late Friday. These updates include new visual ad formats, a redesigned conversions page, performance emails, new measurement partners and a bug reporting / product feedback system.
