I missed last month’s Google Webmaster Report, so I am combining both April and May into one big report. Google completed rolling out the March 2026 spam update in March, and started the March core update, which completed in April. We also had a lot of other ranking volatility throughout.
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Google Ads Testing New Conversion Goals Interface
Google is testing a new conversion goals interface within the Google Ads advertiser console. This now shows you a drop down option to dig into each goal and it groups the goals in a nicer way.
Daily Search Forum Recap: July 2, 2026
Here is a recap of what happened in the search forums today…
Google Ads Enhanced Matching In Customer Match
Google Ads seems to be rolling out a new customer match option named “enhanced matching.” Google writes this allows you to “Expand your audience reach with your consented user lists.” Google will then “match your consented users with publishers’ consented users where available.”


