Google just sent out an email to Google Ads advertisers noting that it will turn on local inventory ads by default in your Shopping campaigns. Google added that you can change this setting by August 31st by using the “inventory filter” instead of the “Local products” setting.
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Google Other People Search Box
Google is testing another variation of the people also ask box, this one is titled “other people search.” I am not sure if there is any functional or technical difference between this box and the other variations outside of the title.
Search News Buzz Video Recap: Google Drops Search Features, Tests AI Mode Responses, Ad Click Trickery & More
Google dropped a number of search features and structured data types. Google is testing a new version of AI Mode. Google AI Mode gained three new agentic capabilities. Google AI Overviews continue to result in a drop in click-through rates…
Study: 96% Of Google AI Overviews Links Go To Informational Intent Pages
Did you know that 96% of the links Google displays and shows in the AI Overviews link to content that has informational intent? A new study from seoClarity says this is the case, after analyzing over 1 million keywords in its data set.
