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Google Search had some issues handling square brackets punctuation marks (i.e. [ ]) within URLs. John Mueller from Google responded to former Googler, Vanessa Fox, saying that he is “seeing some of the issues internally that came up with these …

The Google Ads team posted a new help document that talks about the length of booking bid adjustment in legacy Hotel campaigns versus Search campaigns for travel. Hotel campaigns multiply your base bid by the traveler’s itinerary length of stay …

Google is testing a new way to verify your Google Business Profiles, the method is by uploading a photo of your government ID. This is in addition ot the phone/text, email, live video call or snail mail verification methods.…

Google is testing removing the HR, thematic line break or horizontal rule line, that is found under the search tabs under the search box in the search results page.…

Google Business Profiles review appeals are delayed again. Dan Boguslavsky from the Google team posted about the delay last Friday saying, “Due to high volume of review related appeals, processing times are currently extended.”…

Here is a recap of what happened in the search forums today……

Google is testing letting users view and modify their preferred sources list directly from within the AI Mode citations sidebar. There is a new button named “Source preferences” and when you click on it, it opens up your preferred sources …

Google confirmed it will now show ads in AI Mode results with Personal Intelligence enabled. Back in March, Google said AI Mode with Personal Intelligence turned on would be ad-free, but that is now changing.…

Google seems to have moved the Google Posts section of a local knowledge panel higher up on the page. In 2018, Google moved the Google Posts section to the bottom of the local panel. Now it seems Google is moving …

Here is something new for you – the Is it new? AI scan tool. It is a feature I thought would be neat to build, where instead of you reaching out to me to see if this or that is …

Google Ads posted a message to Local Service Ads advertisers saying that featured professionals will no longer show on your ads, and headshots will be optional and won’t impact ad serving.…

OpenAI announced a number of product updates to ChatGPT Ads late Friday. These updates include new visual ad formats, a redesigned conversions page, performance emails, new measurement partners and a bug reporting / product feedback system.…

Here is a recap of what happened in the search forums today……

Google added the ability to add lead scoring by indicating answers that qualify a lead for your business to get higher-quality leads. You can add up to 12 answers per question and check off whether they qualify under the lead …

Microsoft is testing placing “read more” links within the Bing Search result snippets, like Google officially did a year or so ago. I am able to replicate this on some browsers, where Bing adds a “Read more” link at the …

Google Ads will allow some advertisers to apply for certification for the category of online gambling. This started this month, October 2026, and will gradually be available to some advertisers in Google Ads.…

It has been a while since I reported on a Google Search ranking update. I blame the tools, but in all seriousness, I am seeing a spike in volatility and, now probably more importantly, a spike in chatter over the …