A week or so ago, I reported that there was an issue with Google Search labeling real content pages as soft 404s, and thus not ranking those pages in Google Search. This bug directly seemed to have caused traffic issues …
Google Tests New Local Finder Design & Push To Use Chat Button
Google is testing some new local features in Search. Specifically, Google is testing a new local finder design and Google is also testing a new method to push users to use the chat button in a business local knowledge panel.…
Google: Abbreviations (abbr) Tag Does Not Help With Rankings
Google’s John Mueller was asked if using the abbr tag – the HTML abbreviation markup – if that can help you rank higher in Google Search. John said no.
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Daily Mail Sues Google Claiming Organic Ranking Drop Due To Not Selling Google Ads
The Daily Mail owner has filed an antitrust lawsuit in a NYC federal court against Google alleging Google punishes publishers, like the Daily Mail, in its search results if they don’t sell enough ad space through Google’s marketplace, like Google …
Google Ads Target CPA and Target ROAS Bundled With Maximize Conversions and Maximize Conversion Value
Google Ads announced Target CPA and Target ROAS will be bundled with the Maximize conversions and Maximize conversion value bid strategies. So Maximize conversions will have an optional target CPA and Maximize conversion value will have an optional target ROAS. …
Google: To Be In Top Stories You Just Need To Be Fast Enough, Not The Fastest
With the change where the top stories carousel in Google Search no longer will need AMP, you do need to meet some guidelines to be included but you do not need to be faster than your competition to show up …
Ingenuity Google Search Easter Egg
Search for [Ingenuity] in Google Search and you will get this super fun easter egg of the the robotic helicopter flying around Mars. The Ingenuity successfully completed the first known powered atmospheric flight, from vertical takeoff to landing, on any …
Google Gains New Page Experience Report In Search Console
Google has added a new report in Google Search Console named the Page Experience Report. Google also added new filters in the Performance Reports where you can compare the performance of green/yellow/red performing pages to each other.
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Google Page Experience Update Is Not Launching In May 2021
Google is now postponing the Google Page Experience Update – moving it from launching next month to launching between mid-June and the end of August. Some small items are launching now, some are rolling out in mid-June and the rest …
Google: Website Design Changes Generally Lead To Content Changes
Google’s John Mueller was asked if changing the design of a site but leaving the content and URLs the same would possibly lead to ranking changes. John Mueller said yes, it likely will because he said “if you change design, …
Google Local Updates Adds New Indicator & Photo Updates From Visitors
Google Local seems to be testing two new features for the “updates” tab for local businesses. The first is a red dot indicator to symbolize there is a new update posted for the local company. The second is the ability …
Daily Search Forum Recap: April 19, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
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Vlog #116: Shimon Sandler On Growing Your Search Marketing Agency
Shimon Sandler came out to my house in the pretty cold weather, you can see the snow in the corner, to talk SEO and shop. Shimon has been in the SEO space for about 20 years, he has the experience …
Google Ads Exact Match Loosened Up A Bit
Last week, PPCGreg posted on Twitter that Google Ads is “taking more liberties in the queries they’re allowing for Exact Match to show for. He said it “seems like they loosened things up a good bit.”
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